Airing weekday mornings, the show featured segments of games (mainly competitions and musical numbers) interspersed with cartoons. Despite the consistently negative reactions from intellectuals and specialized critics, Xou da Xuxa quickly became the most successful children's program in the history of Brazilian television, transforming its presenter into a phenomenon from the mid-1980s to the early 1990s.

• Xuxa
• Ana Paula Guimarães
• Roberta Cipriani
• Priscilla Couto
• Ana Paula Almeida
• Cátia Paganote
• Juliana Baroni
• Bianca Rinaldi